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Business: Theory and Practice publishes original research, reviews and case studies on all areas of strategic management and organizational behaviour. More information ...

Current Issue

Journal uses continuous publication model. Current issue is in progress

Published: 2026-01-07

Articles

  • The role of network value alignment (NVA) in improving marketing performance

    Faqih Nabhan , Agus Waluyo, Augusty Tae Ferdinand
    Abstract 586 | PDF Downloads 567 | DOI https://doi.org/10.3846/btp.2026.24168
    Page 1–11
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  • Gamification and its impact on improving training and business innovation processes

    Nelson Jesús Campos Rosendo , Soratna Verónica Navas Gotopo
    Abstract 610 | PDF Downloads 427 | DOI https://doi.org/10.3846/btp.2026.24630
    Page 12–23
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  • Possibilities of quantitative assessment of the state of activities of science and technology parks

    Roman Trishch, Bartłomiej Użyński , Dainora Gedvilaitė , Vladislavas Petraškevičius, Iryna Shevchenko
    Abstract 318 | PDF Downloads 266 | DOI https://doi.org/10.3846/btp.2026.24655
    Page 24–33
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  • Business model design in relocation management through qualimetric approach

    Yevheniia Polishchuk , Mariia Tepliuk , Iuliia Gernego , Alla Ivashchenko , Vladyslav Horbov , Vladyslav Lavreniuk
    Abstract 450 | PDF Downloads 320 | DOI https://doi.org/10.3846/btp.2026.21915
    Page 34–44
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  • Development of innovation capability through intellectual capital, psychological capital, authentic leadership, and knowledge management in the trading industry

    Wisnu Yuwono, Jeremy Kent Seputra, Mulyaningrum Mulyaningrum, Erilia Kesumahati
    Abstract 488 | PDF Downloads 393 | DOI https://doi.org/10.3846/btp.2026.22722
    Page 45–55
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  • What burns out young generations? Part I. Professional burnout among employees from generations Y and Z – problem analysis

    Anna Kowalczyk-Kroenke
    Abstract 726 | PDF Downloads 469 | DOI https://doi.org/10.3846/btp.2026.23963
    Page 56–68
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  • Fragmented authority and deferred action: deconstructing environmental governance under the European Green Deal in Lithuania

    Mehmet Recai Uygur , Augustė Dumčiūtė , Yeganeh Arablousabet
    Abstract 352 | PDF Downloads 191 | DOI https://doi.org/10.3846/btp.2026.23747
    Page 69–86
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  • Perceived income stability and financial security among gig workers in Indonesia: a socioeconomic and occupational analysis

    Nurmala Ahmar, Andri Setia Dharma, Dwi Prastowo Darminto
    Abstract 988 | PDF Downloads 576 | DOI https://doi.org/10.3846/btp.2026.24901
    Page 87–98
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  • Independent and joint effects of carbon performance and family ownership on financial reporting quality

    Hendra Susanto , Nyoman Adhi Suryadnyana, Rusmin Rusmin, Emita Astami
    Abstract 381 | PDF Downloads 265 | DOI https://doi.org/10.3846/btp.2026.22183
    Page 99–111
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  • Bank group performance grouping model based on core capital in top banks during the pandemic in Indonesia

    I Nyoman Nugraha Ardana Putra, Busaini, Dwi Putra Buana Sakti
    Abstract 169 | PDF Downloads 172 | DOI https://doi.org/10.3846/btp.2026.23612
    Page 112–121
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  • Effectiveness of digital media marketing strategy in improving marketing performance in SMEs: a study with service dominant logic theory perspective

    Weni Novandari , Suliyanto Suliyanto , Siti Zulaikha Wulandari , Ary Yunanto , Tri Yuwono
    Abstract 575 | PDF Downloads 212 | DOI https://doi.org/10.3846/btp.2026.22759
    Page 122–131
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  • Digital technologies as catalysts for sustainable economic growth and innovation: algorithmic models and applications

    Oleksii Lytvynov, Iryna Shevchenko , Roman Trishch , Vladislavas Petraškevičius
    Abstract 218 | PDF Downloads 92 | DOI https://doi.org/10.3846/btp.2026.24223
    Page 132–142
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  • Structuring customer experience in B2B services

    Simonas Juozapas Raišys
    Abstract 174 | PDF Downloads 85 | DOI https://doi.org/10.3846/btp.2026.25718
    Page 143–155
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  • The role of strategic management accounting in digital capabilities and competitive advantage in the tourism industry

    Quang Linh Huynh , Chu Thuy Anh
    Abstract 199 | PDF Downloads 97 | DOI https://doi.org/10.3846/btp.2026.25652
    Page 156–167
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  • Understanding employee attitudes toward artificial intelligence in the workplace: a systematic review of attitude definitions and measurements

    Ramunė Bagočiūnaitė , Auksė Endriulaitienė
    Abstract 273 | PDF Downloads 117 | SM Downloads 26 | DOI https://doi.org/10.3846/btp.2026.25127
    Page 168–178
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    SM

  • From learning value to sustainable action: motivational pathways in the context of higher education and organisational ethics

    Mehmet Recai Uygur , Gabija Skučaitė
    Abstract 116 | PDF Downloads 66 | DOI https://doi.org/10.3846/btp.2026.25548
    Page 179–190
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  • Integrating strategy tripod and market absorptive capability for sustainability in the creative industry

    Muh. Indra Fauzi Ilyas , Syarifuddin Syarifuddin, Nurfaidah Nurfaidah
    Abstract 109 | PDF Downloads 70 | DOI https://doi.org/10.3846/btp.2026.25660
    Page 191–202
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