Search Results

Search Results

• Proposal of the evaluation system of preparedness of businesses for implementation of an innovation strategy

  Viliam Lendel, Michal Varmus

  Abstract 725 | PDF Downloads 476 | DOI https://doi.org/10.3846/btp.2012.08

  Page 67-78
  

  2012-03-07

• Use of innovation in marketing management of Slovak business enterprises

  Viliam Lendel, Michal Varmus

  Abstract 749 | PDF Downloads 519 | DOI https://doi.org/10.3846/btp.2013.04

  Page 35-42
  

  2013-03-05

• Proposal of innovative approaches of relationship marketing in business

  Viliam Lendel, Michal Varmus

  Abstract 1454 | PDF Downloads 1000 | DOI https://doi.org/10.3846/btp.2015.434

  Page 63-74
  

  2015-03-30