Features of managing the creative development of the socio-economic system in the conditions of influence of COVID-19 pandemic

    Marta Kopytko Affiliation
    ; Andrij Zaverbnyj Affiliation
    ; Iryna Diachuk Affiliation
    ; Uliana Nikonenko Affiliation
    ; Olena Khalina Affiliation


The main purpose of the study is to model the process of managing the creative development of the socio-economic system in the conditions of influence of COVID-19 pandemic. For this, we have applied the methodology of functional modeling and graphical display, which includes the possibility of structural analysis and serves as effective information technology for any control system. Socio-economic systems are a large number of complex organizational structures with a large number of management processes. The largest of these are companies and organizations with appropriate personnel, on which it depends on where the company will move. It is impossible to compete without creative development. For an illustrative example, we used the current socioeconomic system in the form of a company, in which creativity and creative development play an important role. As a result, we reflected how, through a convenient and easy-to-use model, it is possible to form clear steps and stages that would informatively reflect creative development for the socio-economic system (company).

Keyword : creative development, creativity, management, socio-economic system, system

How to Cite
Kopytko, M., Zaverbnyj, A., Diachuk, I., Nikonenko, U., & Khalina, O. (2023). Features of managing the creative development of the socio-economic system in the conditions of influence of COVID-19 pandemic. Creativity Studies, 16(1), 343–354.
Published in Issue
May 24, 2023
Abstract Views
PDF Downloads
Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.


Armstrong, M. (2006). A handbook of human resource management practice. Kogan Page Business Books.

Beukelaer, de Ch. (2014). Creative industries in “Developing” countries: Questioning country classifications in the UNCTAD creative economy reports. Cultural Trends, 23(4), 232–251.

Białoń, L. (2015). Creating marketing strategies for higher education institutions. Marketing of Scientific and Research Organizations, 4(18), 129–146.

Bilan, Y., Vasilyeva, T., Kryklii, O., & Shilimbetova, G. (2019). The creative industry as a factor in the development of the economy: Dissemination of European experience in the countries with economies in transition. Creativity Studies, 12(1), 75–101.

Bilovodska, O., Kholostenko, A., Mandrychenko, Zh., & Volokitenko, O. (2021). Innovation management of enterprises: Legal provision and analytical tools for evaluating business strategies. Journal of Optimization in Industrial Engineering, 14(Special Issue), 71–78.

Ciurea, C., & Filip, F. G. (2019). The globalization impact on creative industries and cultural heritage: A case study. Creativity Studies, 12(2), 211–223.

Danko, L., Bednář, P., & Matošková, J. (2017). Managers’ activities within cultural and creative clusters: An essential element for cluster development in the Visegrád countries. Creativity Studies, 10(1), 26–42.

Daubaraitė, U., & Startienė, G. (2015). Creative industries impact on national economy in regard to sub-sectors. Procedia – Social and Behavioral Sciences, 213, 129–134.

Johnson, D., & Turner, C. (2010). International business: Themes and issues in the modern global economy. Routledge.

Kačerauskas, T. (2012). Creative economy and technologies: Social, legal and communicative issues. Journal of Business Economics and Management, 13(1), 71–80.

Kačerauskas, T. (2015). Technologies in creative economy and creative society. Technological and Economic Development of Economy, 21(6), 855–868.

Khanin, S., Arefieva, O., Dergaliuk, M., Popelo, O., & Tulchynska, S. (2021). Concepts of the activation of intellectual and innovative determinants for the development intensification of regional economic systems. Laplage em Revista, 7, 234–244.

Madrak-Grochowska, M. (2015). The knowledge-based economy as a stage in the development of the economy. Oeconomia Copernicana, 6(2), 7–21.

Mareque, M., Prada, de E., & Pino-Juste, M. (2019). Creativity among business and tourism management university students: Determining sociodemographic factors. Creativity Studies, 12(2), 258–279.

Markusen, A., Wassall, G. H., DeNatale, D., & Cohen, R. (2008). Defining the creative economy: Industry and occupational approaches. Economic Development Quarterly, 22(1), 24–45.

Mazurkiewicz, A., & Szara, K. (2018). Creativity as a stimulant of socio-economic development of the Podkarpackie voivodeship. Proceedings of the 2018 International Scientific Conference Economic Sciences for Agribusiness and Rural Economy, 2, 287–293.

McMullan, W. E., & Kenworthy, Th. P. (2015). Exploring diversity in entrepreneurship. Creativity and entrepreneurial performance: A general scientific theory. A. L. Carsrud & M. Brännback (Series Eds.). Springer International Publishing.

Melnikas, B. (2019). Sustainable social development, economic growth and technological breakthroughs: Creativity and creative change. Creativity Studies, 12(2), 301–314.

Pefanis Schlee, R., & Harich, K. R. (2014). Teaching creativity to business students: How well are we doing? Journal of Education for Business, 89(3), 133–141.

Powell, K. K., & Powell Rey, M. (2015). Do they really know their customers? Exploring relationship marketing from the student stakeholder perspective. Journal of Management and Marketing Research, 19.

Reimeris, R. (2016). Theoretical features of the creative society. Creativity Studies, 9(1), 15–24.

Skavronska, I. V. (2017). Creative industries in Ukraine: Analysis and prospects of the development. Economics and Sociology, 10(2), 87–106.

Stasiulis, N. (2017). The idea of the creative society and the development of creative industries. Economics and Sociology, 10(2), 217–226.

Sułkowski, Ł., Lenart-Gansiniec, R., & Bilan, S. (2020). Crowdsourcing creativity in government: State of the field in the four research paradigms. Creativity Studies, 13(2), 419–436.