Self-assessment to subjective creativity and new ideas: determinant within risk taking, autonomy and tradition
Abstract
Individuals’ creativity and new ideas today are not only essential for firms, agencies or organizations but also indispensable even for a nation. This article analyzes impacts of autonomy, risk taking and, especially, factor of tradition on self-assessment to subjective creativity and attitude to new ideas. Specifically, the article empirically analyzes how those factors affect creativity and new ideas and tests whether tradition is more meaningful than others in explaining creativity or new ideas. Most of previous research has theoretically concluded that, because of rigid and unchangeable norms and rules in tradition, individuals are not easy to generate or do new things, especially in Eastern countries. South Korea, with a long tradition within Asian and Confucian values, it is said that these values may limit creativity and new ideas. However, South Korea has achieved satisfactory outcomes in process of creative development, which could positively be affected by its tradition. Using the data from World Values Survey for South Korea at the latest wave 6th, the results show that tradition has a positive impact on subjective creativity beside significantly positive influence of risk taking, which is not considered to be important from cultural perspective.
Keyword : autonomy, Confucianism, creativity, new ideas, risk taking, tradition
How to Cite
Ngọc Trung, N., Thị Hoai Le, N., Viết Hồi, T., & Kim, W. J. (2021). Self-assessment to subjective creativity and new ideas: determinant within risk taking, autonomy and tradition. Creativity Studies, 14(2), 362-375. https://doi.org/10.3846/cs.2021.13991
This work is licensed under a Creative Commons Attribution 4.0 International License.
References
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Stein, M. I. (1953). Creativity and culture. The Journal of Psychology, 36(2), 311–322. https://doi.org/10.1080/00223980.1953.9712897
Toh, Ch. A., & Miller, S. R. (2016). Choosing creativity: the role of individual risk and ambiguity aversion on creative concept selection in engineering design. Research in Engineering Design, 27, 195–219. https://doi.org/10.1007/s00163-015-0212-1
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Wang, A.-Ch., & Cheng, B.-Sh. (2010). When does benevolent leadership lead to creativity? The moderating role of creative role identity and job autonomy. Journal of Organizational Behavior, 31(1), 106–121. https://doi.org/10.1002/job.634
Windels, K., & Wilson Stuhlfaut, M. (2014). Confined creativity: the influence of creative code intensity on risk taking in advertising agencies. Journal of Current Issues and Research in Advertising, 35(2), 147–166. https://doi.org/10.1080/10641734.2014.899530
Amabile, T. M. (1998). How to kill creativity. Harvard Business Review. https://hbr.org/1998/09/howto-kill-creativity
Amabile, T. M., Conti, R., Coon, H., Lazenby, J., & Herron, M. (1996). Assessing the work environment for creativity. The Academy of Management Journal, 39(5), 1154–1184. https://doi.org/10.2307/256995
Amaral Filho, do J., & Farias, D. B. L. (2016). Celso furtado: culture and creativity matter. Journal of Economic Issues, 50(2), 444–451. https://doi.org/10.1080/00213624.2016.1176508
Baucus, M. S., Norton, W. I. Jr., Baucus, D. A., & Human, Sh. E. (2008). Fostering creativity and innovation without encouraging unethical behavior. Journal of Business Ethics, 81, 97–115. https://doi.org/10.1007/s10551-007-9483-4
Brindley, D. L. (2008). Culture, creativity, and research. New Review of Academic Librarianship, 14(1–2), 17–35. https://doi.org/10.1080/13614530802518867
Bye, E., & Sohn, M. (2010). Technology, tradition, and creativity in apparel designers: a study of designers in three US Companies. Fashion Practice, 2(2), 199–222. https://doi.org/10.2752/175693810X12774625387477
Campany, R. F. (1990). Tradition and creativity: essays on East Asian Civilization by Ching-I Tu. The Journal of Religion, 70(2), 298–299. https://doi.org/10.1086/488390
Chang, J. W., Huang, D. W., & Choi, J. N. (2012). Is task autonomy beneficial for creativity? Prior task experience and self-control as boundary conditions. Social Behavior and Personality: An International Journal, 40(5), 705–724. https://doi.org/10.2224/sbp.2012.40.5.705
Cho, R. L. T., Liu, J. S., & Ho, M. H.-Ch. (2018). What are the concerns? Looking back on 15 years of research in cultural and creative industries. International Journal of Cultural Policy, 24(1), 25–44. https://doi.org/10.1080/10286632.2015.1128417
DiLiello, T. C., & Houghton, J. D. (2006). Maximizing organizational leadership capacity for the future: toward a model of self‐leadership, innovation and creativity. Journal of Managerial Psychology, 21(4), 319–337. https://doi.org/10.1108/02683940610663114
El-Murad, J., & West, D. C. (2003). Risk and creativity in advertising. Journal of Marketing Management, 19(5–6), 657–673. https://doi.org/10.1080/0267257X.2003.9728230
Gunduz Cekmecelioğlu, H., & Gunsel, A. (2011). Promoting creativity among employees of mature industries: the effects of autonomy and role stress on creative behaviors and job performance. Procedia: Social and Behavioral Sciences, 24, 889–895. https://doi.org/10.1016/j.sbspro.2011.09.020
Khaleefa, O. H., Erdos, G., & Ashria, I. H. (1996). Creativity in an indigenous Afro-Arab Islamic culture: the case of Sudan. Journal of Creative Behavior, 30(4), 268–282. https://doi.org/10.1002/j.2162-6057.1996.tb00773.x
Kim, K. H. (2007). Exploring the interactions between Asian culture (Confucianism) and creativity. Journal of Creative Behavior, 41(1), 28–53. https://doi.org/10.1002/j.2162-6057.2007.tb01280.x
Kristeller, P. O. (1983). “Creativity” and “Tradition”. Journal of the History of Ideas, 44(1), 105–113. https://doi.org/10.2307/2709307
Ludwig, A. M. (1992). Culture and creativity. American Journal of Psychotherapy, 46(3), 454–469. https://doi.org/10.1176/appi.psychotherapy.1992.46.3.454
McIntyre, Ph. (2008). Creativity and cultural production: a study of contemporary Western popular music songwriting. Creativity Research Journal, 20(1), 40–52. https://doi.org/10.1080/10400410701841898
Murphy, A. B. (2012). China’s cultural and creative economy: an introduction. Eurasian Geography and Economics, 53(2), 179–181. https://doi.org/10.2747/1539-7216.53.2.179
Richter, A. W., Hirst, G., Knippenberg, van D., & Baer, M. (2012). Creative self-efficacy and individual creativity in team contexts: cross-level interactions with team informational resources. Journal of Applied Psychology, 97(6), 1282–1290. https://doi.org/10.1037/a0029359
Rinne, T., Steel, G. D., & Fairweather, J. (2013). The role of Hofstede’s individualism in national-level creativity. Creativity Research Journal, 25(1), 129–136. https://doi.org/10.1080/10400419.2013.752293
Sashkin, M. (1982). Work redesign. J. R. Hackman and G. R. Oldham Reading, MA: Addison-Wesley, 1980, xxvii + 330 pp. Group and Organization Management, 7(1), 121–124. https://doi.org/10.1177/105960118200700110
Schwartz, Sh. H. (1999). A theory of cultural values and some implications for work. Applied Psychology, 48(1), 23–47. https://doi.org/10.1111/j.1464-0597.1999.tb00047.x
Seo, H.-A., Lee, E. A., & Kim, K. H. (2005). Korean science teachers’ understanding of creativity in gifted education. Journal of Advanced Academics, 16(2–3), 98–105. https://doi.org/10.4219/jsge-2005-476
Simmons, A. L., & Ren, R. (2009). The influence of goal orientation and risk on creativity. Creativity Research Journal, 21(4), 400–408. https://doi.org/10.1080/10400410903297980
Shalley, Ch. E., Gilson, L. L., & Blum, T. C. (2000). Matching creativity requirements and the work environment: effects on satisfaction and intentions to leave. The Academy of Management Journal, 43(2), 215–223. https://doi.org/10.5465/1556378
Stein, M. I. (1953). Creativity and culture. The Journal of Psychology, 36(2), 311–322. https://doi.org/10.1080/00223980.1953.9712897
Toh, Ch. A., & Miller, S. R. (2016). Choosing creativity: the role of individual risk and ambiguity aversion on creative concept selection in engineering design. Research in Engineering Design, 27, 195–219. https://doi.org/10.1007/s00163-015-0212-1
Volmer, J., Spurk, D., & Niessen, C. (2012). Leader–Member Exchange (LMX), job autonomy, and creative work involvement. The Leadership Quarterly, 23(3), 456–465. https://doi.org/10.1016/j.leaqua.2011.10.005
Walter, Ch. (2012). Work environment barriers prohibiting creativity. Procedia: Social and Behavioral Sciences, 40, 642–648. https://doi.org/10.1016/j.sbspro.2012.03.243
Wang, A.-Ch., & Cheng, B.-Sh. (2010). When does benevolent leadership lead to creativity? The moderating role of creative role identity and job autonomy. Journal of Organizational Behavior, 31(1), 106–121. https://doi.org/10.1002/job.634
Windels, K., & Wilson Stuhlfaut, M. (2014). Confined creativity: the influence of creative code intensity on risk taking in advertising agencies. Journal of Current Issues and Research in Advertising, 35(2), 147–166. https://doi.org/10.1080/10641734.2014.899530