Search Results

Search Results

• Factors affecting customer loyalty of mobile RFID services in Korea

  Yong-Jae Park, Myung-Hwan Rim, Seung-Koog Lee

  Abstract 1088 | PDF Downloads 1254 | DOI https://doi.org/10.3846/20294913.2013.837413

  Page 687-705
  

  2013-12-24

• A metacognitive decision making based-framework for bank customer loyalty measurement and management

  Fernando A. F. Ferreira, Marjan S. Jalali, Ieva Meidutė-Kavaliauskienė, Bianca A. C. P. Viana

  Abstract 1593 | PDF Downloads 1451 | DOI https://doi.org/10.3846/20294913.2014.981764

  Page 280-300
  

  2015-03-04

• Enhancing knowledge and strategic planning of bank customer loyalty using fuzzy cognitive maps

  Fernando A. F. Ferreira, João J. M. Ferreira, Cristina I. M. A. S. Fernandes, Ieva Meidutė-Kavaliauskienė, Marjan S. Jalali

  Abstract 1671 | PDF Downloads 1246 | DOI https://doi.org/10.3846/20294913.2016.1213200

  Page 860-876
  

  2017-07-03

• Economic implications of emotional marketing based on consumer loyalty of mobile phone brands: the sequential mediating roles of brand identity and brand trust

  Yaping Jiang , Yanyan Sun, Shibo Tu

  Abstract 3940 | PDF Downloads 3850 | DOI https://doi.org/10.3846/tede.2023.19278

  Page 1318–1335
  

  2023-08-24

• Decision-making model for designing telecom products/services based on customer preferences and non-preferences

  Andrés Cid-López , Miguel J. Hornos , Ramón Alberto Carrasco , Enrique Herrera-Viedma

  Abstract 1657 | PDF Downloads 1212 | DOI https://doi.org/10.3846/tede.2022.17734

  Page 1818–1853
  

  2022-11-15

• Comparing the Apple iPad and non-Apple camp tablet PCs: a multicriteria decision analysis

  Pei-Hsuan Tsai, Shun-Chiao Chang

  Abstract 1337 | PDF Downloads 1545 | DOI https://doi.org/10.3846/20294913.2013.881929

  Page S256-S284
  

  2014-01-28