Search Results

Search Results

• Blog content management in shaping pro recreational attitudes

  Krzysztof Stepaniuk

  Abstract 1385 | PDF Downloads 1386 | DOI https://doi.org/10.3846/16111699.2017.1280693

  Page 146–162
  

  2017-02-05

• How hotel companies can foster customer sociability behaviour on Facebook?

  Eglė Vaičiukynaitė, Rimantas Gatautis

  Abstract 2166 | PDF Downloads 1398 | DOI https://doi.org/10.3846/jbem.2018.5691

  Page 630-647
  

  2018-12-11

• Cultural antecedents to the normative, affective, and cognitive effects of domestic versus foreign purchase behavior

  Suzanne L. Conner, James Reardon, Chip Miller, Laura Salciuviene, Vilte Auruskeviciene

  Abstract 1443 | PDF Downloads 1373 | DOI https://doi.org/10.3846/16111699.2016.1220975

  Page 100-115
  

  2017-02-05

• Consumer value co-creation in online business: the case of global travel services

  Rasa Smaliukiene, Lai Chi-Shiun, Indre Sizovaite

  Abstract 3000 | PDF Downloads 2710 | DOI https://doi.org/10.3846/16111699.2014.985251

  Page 325-339
  

  2014-12-16

• Consumer neuro-emotional and cognitive reactions to digital game advertisements

  Mesut Kiliçer, Ferdi Akbiyik , Lidija Kraujalienė , Ömer Kürşad Tüfekci , Andreea Marin-Pantelescu

  Abstract 361 | PDF Downloads 222 | DOI https://doi.org/10.3846/jbem.2026.27797

  Page 576–597
  

  2026-07-24

• Societal ethics and legal system facing contemporary marketing strategies: An Australian insight

  John Saee

  Abstract 1043 | PDF Downloads 813 | DOI https://doi.org/10.3846/16111699.2005.9636108

  Page 189-197
  

  2005-12-31

• Consumer behaviour towards sponsored-labelled targeted advertisements on Meta platforms in the context of Mauritius

  Eric Bindah, Leenshya Gunnoo

  Abstract 2241 | PDF Downloads 1403 | DOI https://doi.org/10.3846/jbem.2024.21109

  Page 175–190
  

  2024-03-21

• Factors affecting securities prices: Theoretical versus practical approach

  Manuela Tvaronavičiene, Julija Michailova

  Abstract 1062 | PDF Downloads 832 | DOI https://doi.org/10.3846/16111699.2006.9636142

  Page 213-222
  

  2006-12-31

• Geomarketing models in supermarket location strategies

  Amparo Baviera-Puig, Juan Buitrago-Vera, Carmen Escriba-Perez

  Abstract 3189 | PDF Downloads 4672 | DOI https://doi.org/10.3846/16111699.2015.1113198

  Page 1205-1221
  

  2016-12-21

• Estimating Customer Potential Value using panel data of a Spanish bank

  Antonia Estrella-Ramón, Manuel Sánchez-Pérez, Gilbert Swinnen, Koen Vanhoof

  Abstract 1406 | PDF Downloads 1419 | DOI https://doi.org/10.3846/16111699.2014.970571

  Page 580-597
  

  2016-07-08