Influence of sensory stimuli on brand experience, brand equity and purchase intention. Journal of Business Economics and Management, [S. l.], v. 18, n. 1, p. 68–83, 2017. DOI: 10.3846/16111699.2016.1252793. Disponível em: https://journals.vilniustech.lt/index.php/JBEM/article/view/760. Acesso em: 12 may. 2025.