GÓMEZ-SUÁREZ, Mónica; QUINONES, Myriam; YAGÜE, María Jesús. Targeting smart shoppers: a cross-country model. Journal of Business Economics and Management, [S. l.], v. 21, n. 3, p. 679–705, 2020. DOI: 10.3846/jbem.2020.11851. Disponível em: https://journals.vilniustech.lt/index.php/JBEM/article/view/11851. Acesso em: 18 may. 2025.