KONČAR, Jelena; MARIĆ, Radenko; VUKMIROVIĆ, Goran. Analysis of key indicators that affect the expected benefit of customers when using loyalty cards. Journal of Business Economics and Management, [S. l.], v. 20, n. 5, p. 821–840, 2019. DOI: 10.3846/jbem.2019.10186. Disponível em: https://journals.vilniustech.lt/index.php/JBEM/article/view/10186. Acesso em: 18 may. 2025.