PÖHLMANN, Michaela; JAMBRINO-MALDONADO, Carmen; DE LAS HERAS-PEDROSA, Carlos; SEITZ, Jürgen. Trends and evolution of agile branding: a bibliometric analysis. Business: Theory and Practice, [S. l.], v. 25, n. 2, p. 406–419, 2024. DOI: 10.3846/btp.2024.21438. Disponível em: https://journals.vilniustech.lt/index.php/BTP/article/view/21438. Acesso em: 19 may. 2025.